SkiFi

Case studies, World Touch Freight Forwarder, Logistics

World Touch Freight Forwarder

A freight forwarding site that answers the routing and service questions first.

The challenge

Freight buyers arrive with narrow questions: do you handle this lane, this mode, this kind of cargo. The old site answered with a company history.

The approach

Services and coverage lead, laid out as a matrix a visitor can check themselves, with contact attached to each one rather than parked on a separate page.

Outcome

  • Services and coverage laid out as a checkable matrix
  • Contact attached to each service rather than isolated
  • Company background moved behind the answers

What we did

  • Web Design, Development