Case studies, Alif Foundation, Nonprofit

Alif Foundation

A foundation site that shows the work before it asks for anything.

The challenge

The material led with the organisation and its structure. A visitor deciding whether to trust it wants to see what has actually been done, and where.

The approach

Programmes come first, each with what it does and who it reaches, and the ask sits at the end of that rather than at the top of the page.

Outcome

• Programmes placed before the organisation
• Each programme stating what it does and who it reaches
• The ask positioned at the end of the evidence

What we did

• Web Design, Development