Case studies, Alfouz Online Academy, Education

Alfouz Online Academy

An online academy site built around enrolling rather than around describing.

The challenge

Course sites bury the two things a prospective student needs, what is taught and how to join, under mission statements and photography.

The approach

Courses are the front page. Each one states what it covers, who it is for and how to enrol, in that order, and the enrol action never leaves the screen.

Outcome

• Courses given the front page
• What, who and how to join, in a fixed order
• Enrolment reachable from anywhere on the page

What we did

• Web Design, Development