Case studies, Template, Templates

Mioprox: a one-pager template built to be refilled

A one-pager template designed so the layout survives whatever content is dropped into it.

The challenge

A template fails the moment somebody writes two more lines than it expected. Most one-pager templates are a single arrangement that only looks right with the placeholder text still in it.

The approach

Fixed zones with room to breathe, type sized so an extra line does not collapse the page, and an image block that can carry a photo or a flat colour. Two colourways are supplied, so a user picks rather than recolours.

Outcome

• Zones that hold their shape as the copy changes
• Two colourways supplied rather than one to recolour
• Built for somebody who is not a designer to fill in

What we did

• Template Design, One-Pager Design, Layout Systems