Case studies, FEMC, Energy and infrastructure

FEMC: a corporate deck with a spine

A corporate presentation rebuilt around a fixed structure, so every future version starts from something.

The challenge

The deck had grown the way corporate decks do, a slide at a time, each one solving its own problem. Nothing repeated: no two section openers matched, and the same kind of content appeared three different ways.

The approach

A spine first. Section openers, content layouts, data layouts and closing slides were defined as a small set, then the existing content was moved into them. Where a slide did not fit a layout, the content was the thing that changed, not the system.

Outcome

• A fixed set of layouts covering every kind of content in the deck
• Section openers that make the structure of the argument visible
• A file the team can extend without it drifting again

What we did

• Presentation Design, Infographics, Template Design